Toothpaste with a sweet, refreshing taste of watermelon and invigorating menthol! Feel the anticipation… like a little child eagerly awaiting a trip to the candy store. BENEFITS The formula provides freshness thanks to herbs and contributes to oral health.Fluoride , hydroxyapatite and glucose oxidase , along with natural ingredients, provide an enzymatic whitening effect that is gentle on your teeth.Xylitol and birch sugar have a sweet taste while strengthening teeth and fighting bacteria. Extracts of echinacea , bitter orange , devils claw , and gotu kola support mucosal health and stop inflammation. Enriched with provitamin B5 , which supports the formation of new cells, and power beads containing a strong dose of menthol. Free of SLS, triclosan and microplastics. RDA approximately 50.